8.27.2012

Rocky Mountain National Park’s 100th Anniversary Logo Contest

When a friend told me about a logo contest being put on by Rocky Mountain National Park I froze.

For about three weeks.

A successful logo takes time to create. Time doing research. Time sketching. Time digitizing your ideas. Time looking at type & color choices. And finally, time making revisions. Lots & lots of revisions.

Time I didn't *think* I had with a baby due at the end of June.

The week of my due date I set to work.

The Rules:

Logo must include the words:

Rocky Mountain National Park

1915-2015

Wilderness, Wildlife and Wonder **This slogan should be placed under the logo design, with the ability to remove it depending on the size & contextual use of the logo.

And the desired response of the winning logo needed to be:

Vision: Rocky Mountain National Park’s 100th Anniversary will encourage people to rediscover and reconnect with the wilderness, wildlife, and wonder that have inspired and continue to inspire visitors to Rocky Mountain National Park.

Mission: Rocky Mountain National Park’s 100th Anniversary honors our rich cultural and natural history and celebrates the wilderness, wildlife, and wonder that inspires people to experience, connect with, and protect Rocky Mountain National Park.

I ended up finding the time to create not one but three logo options for the contest. Take a look.


Big Horns Option



Mt Peak Option



Abstract 100 Option




The winner receives $3,000 & the opportunity to connect their work to a National Park. Just imagine how proud Ranger Roy will be if that designer is me?

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